System Limits, Quotas and Commitments
System Limits
- The following limits are system-enforced for all accounts and apply to all active objects:
|
Item |
Active Object Limit |
Limit Exceeded API Error Message |
|
Campaigns per Account |
100 |
TOO_MANY_CAMPAIGNS_PER_ACCOUNT |
|
AdGroups per Campaign |
2,000 |
TOO_MANY_ADGROUPS_PER_CAMPAIGN |
|
Ad Variations per AdGroup |
50 |
TOO_MANY_ADS_PER_ADGROUP |
|
Keywords per AdGroup |
2,000 |
TOO_MANY_KEYWORDS_PER_ADGROUP |
|
Negative Keywords per AdGroup |
2,000 |
TOO_MANY_NEGATIVE_KEYWORDS_PER_ADGROUP |
|
Negative Keywords per Campaign |
10,000 |
TOO_MANY_NEGATIVE_KEYWORDS_PER_CAMPAIGN |
Usage Quotas
|
Item |
Limit |
|
Concurrent SOAP connections per Token |
5 |
|
Reports per Token per day per Account |
30* |
|
Total # of API calls (get, mutate) per Token per day |
100,000 |
|
Number of operations per mutate request |
500 |
|
Number of objects per get return page |
10,000 |
* For example, if an API token is associated with 10 accounts, that token may run 300 reports per day. We will keep your 25 most recent unique reports, per account, regardless of which report (Campaign, AdGroup, Ad, Keyword).
SLA Commitments
|
Item |
Commitment |
|
API Report Processing Time |
Up to 30 min. |
|
Yesterday's Data Availability |
7 AM PST |
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